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As digital transformation reshapes industries, the capacity to process and interpret massive datasets for strategic business insights has become an invaluable asset. Through this dual degree program, you'll acquire essential data science competencies applicable to commercial contexts, equipping you for long-term career success. The curriculum teaches you to evaluate, transform, model, and derive meaning from complex data using industry-standard platforms like Python, Tableau, Hadoop, and SQL. These technical abilities can be directly applied to your business specialization, enabling you to identify trends and produce actionable intelligence for organizational strategy. The Bachelor of Business component provides comprehensive business fundamentals while exploring the societal, cultural, and political aspects of commerce. Specializing through a major allows for deeper knowledge development. Graduates with this combined expertise in business and data analytics can pursue diverse career paths, creating data-informed solutions to practical challenges within their chosen field.