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As digital transformation reshapes industries, proficiency in analyzing large datasets to derive actionable insights for strategic planning has become an essential capability. Through this dual degree program, you will acquire fundamental data science competencies applicable to diverse business contexts, positioning you for long-term career resilience. You'll develop expertise in analyzing, processing, modeling, and interpreting complex datasets using digital platforms and tools such as Python, Tableau, Hadoop, and SQL. These specialized abilities can be integrated with your business specialization to identify trends and produce meaningful insights that enhance organizational operations and strategic choices. The Bachelor of Business curriculum provides comprehensive business fundamentals while exploring the social, cultural, and political aspects of commerce. This core knowledge expands through specialized study in your chosen major. With combined expertise in business and data science, graduates can pursue diverse career paths, creating data-informed solutions for practical challenges within their specialization.