Bachelor of Advanced International Tourism and Hotel Management (Honours) - Marketing in Brisbane Australia | Griffith University

In this program, you will acquire a comprehensive knowledge of the tourism industry, grounded in sustainable practices. You will build essential business competencies in financial management, leadership, management, marketing, and strategic planning, while also learning to handle employment relations within culturally diverse environments. Through Griffith's strong partnerships with leading hotel chains in South East Queensland and tourism businesses, you will benefit from expert guest lectures and engage in various innovative work-integrated learning opportunities. You will master industry-standard systems and graduate with the abilities and insights that employers seek, along with a thorough understanding of the cultural, service, and competitive dynamics of global tourism and hotel companies. You will be ready for employment in diverse international tourism and hotel management positions, such as within hotel and resort groups and the accommodation industry. Opportunities may also arise in independent eateries and globally recognized chains, with entertainment and leisure companies like theme parks, with providers of goods and services to the hospitality sector, in airlines, and with local, state, and federal tourism and regional planning agencies. You will be prepared for work in a range of international tourism and hotel management roles, including in hotel and resort groups and the accommodation sector. You may also find opportunities in independent restaurants and internationally recognised chains, with entertainment and leisure providers, such as theme parks, with suppliers of goods and services to the hospitality industry, in airlines, and with local, state and federal tourism and regional planning authorities.