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The Bachelor of Management and Entrepreneurship equips students with essential knowledge in management and entrepreneurship, offering a strong foundation in both business creation and administration. This program is tailored for aspiring managers and leaders in small to medium-sized family enterprises, as well as for those launching new ventures. Graduates will gain a comprehensive blend of general business management skills and specialized expertise, preparing them to be innovative, efficient, and principled professionals.
Consequently, it attracts students who aim to (i) assist in operating and managing their family business; (ii) establish their own venture, either independently or as an offshoot from the family enterprise; or (iii) pursue careers working for, collaborating with, or advising family businesses or small to medium entrepreneurial firms.