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Build and strengthen both theoretical and hands-on knowledge of data analytics. Learners explore various business domains including accounting, finance, HR management, marketing, supply chain operations, and their supporting information systems.
Participants utilize diverse Business Analytics tools to detect patterns and trends in intricate data sets, presenting findings through impactful visualizations. This knowledge is crucial for aspiring Business Analytics professionals or business leaders aiming to enhance data-informed decision-making in their organizations.
Program learning objectives
Exhibit comprehensive understanding of international business analytics principles and practices, including research methodologies.
Employ analytical thinking and technical expertise to address real-world business challenges.
Showcase proficient communication and collaborative abilities.
Independently conceptualize, organize, and complete significant projects to fulfill established objectives.
Validate strategic choices and evaluations regarding complex business matters while considering ethical and societal implications.