BSc (Psychology), Bachelor of Commerce (Marketing) in Bentley Australia | Curtin University

The synergy between psychology and marketing mirrors the everyday challenges in business, highlighting psychology's expanding influence across various commercial domains.

This dual-degree program teaches fundamental marketing and psychological principles while showing how to implement them in practical scenarios. Students gain in-depth understanding of cognitive processes and master analytical techniques to assess how cultural factors, individual traits, and consumer lifestyles shape purchasing decisions.

The curriculum covers interpreting market research data with modern tools and recognizing business impacts at local, national, and international levels. A Business Internship option becomes available during the program's concluding year.

Graduates pursuing psychology licensure must complete additional requirements: one year of advanced psychology studies followed by two years of practical training.