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Prepare for a dynamic career in the vibrant tourism and events industry. This adaptable, industry-focused business degree opens doors to endless professional possibilities.
Gain foundational expertise in key business areas such as accounting, economics, human resources, marketing, strategic planning, digital innovation, and commercial law. Cultivate essential soft skills to thrive in this field and become a resourceful, adaptable, and forward-thinking professional.
This contemporary degree emphasizes practical learning through community and industry connections. The curriculum integrates hands-on projects and real-world case studies to boost your career readiness. You'll also complete an industry placement to discover career paths matching your passions.
Core coursework covers vital business subjects including financial management, economic principles, team leadership, brand strategy, business planning, and legal frameworks.
Investigate the evolution and current trends in travel, tourism, and hospitality sectors. Master event management techniques and gain insights into hospitality business models.
Through an industry internship, you'll create an innovative tourism or hospitality experience and develop a comprehensive market launch strategy.
Analyze how digital transformation impacts tourism and events, collaborating with industry leaders to solve authentic business challenges. Study destination management and learn approaches for responsible, ethical tourism development.
Through practical case analyses, strengthen your entrepreneurial thinking and risk assessment abilities. Engage with concepts of cultural awareness, equity, and inclusion to enhance your intercultural competencies. You'll also examine workplace dynamics, honing your conflict resolution and negotiation skills.
Work-integrated learning components in advanced years provide hands-on project management experience while helping you identify career directions aligned with your goals.